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Social Media LabMaking Sense of a Networked World since 2010

Social Media LabMaking Sense of a Networked World since 2010

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Join Our Research Team! @SMLabTO is Hiring a Postdoctoral Research Fellow

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Join Our Research Team! @SMLabTO is Hiring a Postdoctoral Research Fellow

Social Media Lab -

March 4, 2026

Recent Public Reports

[New Report] The State of Social Media in Canada 2025.May 5, 2025
Two-thirds of Canadians have experimented with generative AI, but most don’t understand its impactsApril 25, 2025
[New Report] The State of Generative AI Use in Canada 2025: Exploring Public Attitudes and Adoption TrendsApril 8, 2025
“I Have Read and Agreed to the Terms…” A New Look at the Readability of Social Media ToS and Privacy PoliciesApril 10, 2024
[New Paper Alert] Falling for Russian Propaganda: Understanding the Factors that Contribute to Belief in Pro-Kremlin Disinformation on Social MediaMarch 12, 2024

Recent Posts

Hiring: Research Assistant (Full-Stack Web Dev & Data Analysis)April 22, 2026
Join Our Research Team! @SMLabTO is Hiring a Postdoctoral Research FellowMarch 4, 2026
[New Paper Alert] Same Platform, Different Stories: TikTok and the Battle Over Immigration NarrativesMarch 3, 2026
Call for International Doctoral Students: Short-Term Research Visit at the Social Media LabFebruary 24, 2026
Research Talk: How does the social media based attention economy contribute to dehumanization and division? A case study of the Joe Rogan ExperienceFebruary 16, 2026

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