Our Mission

The Social Media Lab is multi and interdisciplinary research laboratory at the Ted Rogers School of Management at Ryerson University. The lab’s research seeks to advance the public’s understanding of the benefits and pitfalls of social media adoption.

  • Research
  • Training
  • Service

Recent Posts

Who is running Facebook ads during the pandemic?

Don Patterson -
The COVID-19 pandemic is naturally top of mind for people right now. Many people around the world are turning to the internet...

[New Survey Report] Inoculating against an Infodemic: A Canada-Wide COVID-19 News, Social Media, and...

Philip Mai -
TORONTO, May 11, 2020 —  Facebook, Reddit, Twitter, TiKTok and other social...

The PhD in Management program at Ryerson University is now open for applications for...

Anatoliy Gruzd -
Does your heart beat for research? Are you looking to investigate topics and issues that will have...

Hospitals Around the World are Being Targeted by Conspiracy Theorists

Anatoliy Gruzd -
New Analysis from @SMLabTo Shows How a Meme is Being Used as a Weapon Against Expertise

Seven Types of #COVID19 #MisInformation

Philip Mai -
This Op-ed was originally published in Policy Options Magazine on April 14, 2020.By Philip Mai, Anatoliy...

Come for the Misinformation, Stay for the Facts – April 14, 1:00PM EST

Philip Mai -
Led by: Dr. Anatoliy Gruzd, Canada Research Chair in Social Media Data Stewardship & Philip Mai, Director of Business and Communications, Ryerson Social Media...
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