Our Mission

The Social Media Lab is multi and interdisciplinary research laboratory at the Ted Rogers School of Management at Ryerson University. The lab’s research seeks to advance the public’s understanding of the benefits and pitfalls of social media adoption.

  • Research
  • Training
  • Service

Recent Posts

The Federal #ELXN43 campaign officially begins today! Who is vying for voters’ attention on...

Prime Minister Justin Trudeau is expected to ask Gov. Gen. Julie Payette to dissolve Parliament and issue...

Social Media Lab Launches PoliDashboard to Detect Political Social Bots As Part of an...

The 43rd Canadian general election is on the horizon; it is to be held on or before October 21, 2019. The writ...

Social Media Lab Launches a New Election 43 Research Project as Part of the...

We are pleased to announce the launch of a new research project at the Social Media Lab this fall called "Online...
FB Ad Library

Exploring Facebook’s Ad Transparency Tools in Canada (Part 2)

Welcome to part two of our exploration of Facebook's Ad Library and Ad Library API – an application programming interface, or set...

We are Hiring a Postdoctoral Researcher to Study Dis/Mis-Information Campaigns at Scale

The Social Media Lab at Ted Rogers School of Management, Ryerson University in Toronto, Canada is seeking a highly motivated and creative...

ICYMI: #SMSociety 2019 Keynote by Valerie Steeves

https://www.youtube.com/watch?v=QrBO9BvZFFA?start=1874 Recorded live stream of Valerie Steeves' keynote presentation at #SMSociety 2019"Not So...