Making Sense of a Networked World since 2010

The Social Media Lab is an interdisciplinary research laboratory at the Ted Rogers School of Management in Toronto, Canada. The lab studies how social media is changing the ways in which people and organizations communicate, disseminate information, conduct business

and form communities, and how these changes impact the social, economic and political structures of modern society. The broad aim of the lab’s various research initiatives is to advance the public’s understanding of the benefits and pitfalls of social media adoption.

Our Mission

  • Research
  • Training
  • Service

Recent Posts

Accepted authors to #SMSociety 2022 will have an opportunity to submit their expanded Full...

One of the benefits to submitting and presenting your research at the 2022 International Conference on Social Media & Society (#SMsociety) is access to...

#SMSociety Announces Keynote Speakers for the 12th International Conference on Social Media & Society...

We are very pleased to announce Moya Bailey and Ethan Zuckerman as our Keynote Speakers for the 12th International Conference on Social...

Start Your #Infodemic Research with These Newly Released COVID-19 Twitter IDs Datasets from @SMLabTO’s...

Today, we are pleased to announce the formal release of a new COVID-19 Twitter Pandemic Archive,...

The Social Media Lab is Pleased to Announce the Appointment of Dr. Felipe...

The Social Media Lab at Ted Rogers School of Management is pleased to announce the appointment of Dr. Felipe...

Join Our Team: New Postdoc Opportunity in Blockchain Social Media Adoption and Use at...

Research Unit: Social Media Lab, Ted Rogers School of Management, Ryerson University (Toronto, Canada)Position supervisors: Anatoliy Gruzd...
Visit the COVID19MisInfo Portal - a rapid response project of the Social Media Lab.COVID19MisInfo.org