{"id":20809,"date":"2023-02-16T14:35:38","date_gmt":"2023-02-16T14:35:38","guid":{"rendered":"https:\/\/socialmedialab.ca\/web\/?p=20809"},"modified":"2024-12-11T00:46:02","modified_gmt":"2024-12-11T00:46:02","slug":"new-study-finds-covid-19-vaccine-misinformation-persists-on-facebook","status":"publish","type":"post","link":"https:\/\/socialmedialab.ca\/web\/2023\/02\/16\/new-study-finds-covid-19-vaccine-misinformation-persists-on-facebook\/","title":{"rendered":"&#x1f4e2;New Study Finds COVID-19 Vaccine Misinformation Persists on Facebook &#038; YouTube&#x1f489;"},"content":{"rendered":"\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-top\"><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\">In our newly published study &#8220;From Facebook to YouTube: The Potential Exposure to COVID-19 Anti-Vaccine Videos on Social Media&#8221; (by <em>Anatoliy Gruzd, Deena Abul-Fottouh, Melodie YunJu Song, and Alyssa Saiphoo<\/em>), we explored the role of Facebook and YouTube in exposing people to COVID-19 vaccine misinformation. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our research examined a very specific, but common information-sharing pathway that starts with when a Facebook user encounters a vaccine-related post with a YouTube video, follows the video to YouTube, and then views a list of related videos recommended by YouTube.<\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" width=\"713\" height=\"435\" src=\"https:\/\/socialmedialab.ca\/web\/wp-content\/uploads\/2023\/02\/Figure1.png\" alt=\"\" class=\"wp-image-20810 size-full\" srcset=\"https:\/\/socialmedialab.ca\/web\/wp-content\/uploads\/2023\/02\/Figure1.png 713w, https:\/\/socialmedialab.ca\/web\/wp-content\/uploads\/2023\/02\/Figure1-300x183.png 300w, https:\/\/socialmedialab.ca\/web\/wp-content\/uploads\/2023\/02\/Figure1-696x425.png 696w, https:\/\/socialmedialab.ca\/web\/wp-content\/uploads\/2023\/02\/Figure1-688x420.png 688w\" sizes=\"(max-width: 713px) 100vw, 713px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">The findings showed that despite efforts by both platforms to combat misinformation, anti-vaccine videos continued to spread on both Facebook and YouTube. Our study found that 66% (37 out of 56) of the most viral Facebook entities (i.e., groups and pages)&nbsp;in our dataset promoted anti-vaccine videos, and 57% (276 out of 484) of the YouTube videos shared on Facebook were anti-vaccine.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This reveals a gap in platform-led initiatives to remove misinformation and underscores the need for public health agencies to redouble efforts to counteract the spread of anti-vaccine content. The study provides practical insights on why public health agencies need collaborate with influential YouTube channels to share accurate information about the benefits and safety of vaccination.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our study demonstrates once again that despite efforts made by Facebook and YouTube to change how their auto recommender algorithms work, COVID-19 vaccine-related misinformation in the form of anti-vaccine content continues to persist on these widely used platforms.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\"><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>In our newly published study &#8220;From Facebook to YouTube: The Potential Exposure to COVID-19 Anti-Vaccine Videos on Social Media&#8221; (by Anatoliy Gruzd, Deena Abul-Fottouh, Melodie YunJu Song, and Alyssa Saiphoo), we explored the role of Facebook and YouTube in exposing people to COVID-19 vaccine misinformation. Our research examined a very specific, but common information-sharing pathway [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":20810,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41,483,494],"tags":[519,8,511,76,110],"class_list":["post-20809","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-announcements","category-health","category-misinformation","tag-covid19","tag-facebook","tag-misinformation","tag-networks","tag-youtube"],"_links":{"self":[{"href":"https:\/\/socialmedialab.ca\/web\/wp-json\/wp\/v2\/posts\/20809","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/socialmedialab.ca\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/socialmedialab.ca\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/socialmedialab.ca\/web\/wp-json\/wp\/v2\/users\/49"}],"replies":[{"embeddable":true,"href":"https:\/\/socialmedialab.ca\/web\/wp-json\/wp\/v2\/comments?post=20809"}],"version-history":[{"count":16,"href":"https:\/\/socialmedialab.ca\/web\/wp-json\/wp\/v2\/posts\/20809\/revisions"}],"predecessor-version":[{"id":22047,"href":"https:\/\/socialmedialab.ca\/web\/wp-json\/wp\/v2\/posts\/20809\/revisions\/22047"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/socialmedialab.ca\/web\/wp-json\/wp\/v2\/media\/20810"}],"wp:attachment":[{"href":"https:\/\/socialmedialab.ca\/web\/wp-json\/wp\/v2\/media?parent=20809"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/socialmedialab.ca\/web\/wp-json\/wp\/v2\/categories?post=20809"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/socialmedialab.ca\/web\/wp-json\/wp\/v2\/tags?post=20809"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}