Data About Canadians For Canadians: An overwhelming majority of online Canadian adults (94%) have at least one social media account, making Canada one of the most connected countries in the world. Our various public reports provide a snapshot of social media usage trends in Canada and attitudes and perceptions of Canadians towards issues such as misinformation, politics and privacy in the context of social media.

Reports

State of Social Media in Canada

Generative AI

Social Media and Anti-Social Behaviour 

Social Media and Political Engagement in Canada

Misinformation Research

The Influence of Influencers

Social Media and User Privacy

Visit our new 'Deepfakes Tracker' portal to learn more about deepfakes and manipulated mediaDeepFakesTracker.org