Knowledge Translation of Evidence-Based Medical Information in the Age of Social Media

– How can social media help build online communities of health research partners, supporters and advocates?
– Who is engaged and how is evidence-based information being shared effectively?
– What challenges do researchers and other stakeholders face when sharing information online and in real time?
– How do online communities support information sharing, advocacy and the adoption of new practices and treatments?

These are some of the many questions that members on the Social Media Panel will be discussing as part of this year’s Research Canada AGM 2013 in Ottawa. Research Canada is a broad-based alliance for Health Discovery.  It is dedicated to advancing health research through collaborative advocacy.

Dr. Anatoliy Gruzd (Director of the Dalhousie Social Media Lab) and other panelists including Mr. Simon Ip (National Communications Manager The Leukemia and Lymphoma Society of Canada), and Dr. Michael Wosnick (Former VP Research, Canadian Cancer Society, Blogger, Speaker and Consultant) will explore how social media helps researchers, health care professionals, patients, and other key stakeholders share and promote health research. The panel will be chaired by Dr. Marla Shapiro, Associate Professor in the Department of Family and Community Medicine at the University of Toronto and a frequent medical contributor for CTV News

As part of the panel, Dr. Gruzd will be discussing a study conducted by the lab entitled, “Enabling Community Through Social Media” published last month in the Journal of Medical Internet Research.  In this study, researchers at our lab used social network analysis to examine the #hcsmca Twitter networks, to find out how social media can support an online community of health care professionals who are interested in discussing healthcare innovation in Canada.

Visit Research Canada to learn more about each of the panellists, and follow them on Twitter by clicking on their name.