#2011CanadaGames Online Social Media Campaign takes the Gold!

Canada Games Twitter Network Growth Skyrocketed! If increased participation of sporting fans online is a measure for success, then the organizers of the Canada Games should win Gold! On the eve before the opening ceremony, Thursday, February 10th, the #2011CanadaGames Twitter network consisted of only 181 members. By Tuesday, February 22nd the network had grown[…]

Hockey Dominates the Twitter Geographic Landscape at #2011CanadaGames

Hockey shoots and scores with twitterers at this year Canada Games. During the first week of the Games,whenever men’s hockey is mentioned in a tweet posted with the #2011canadagames hashtag, a mention of a province is not far behind. How well a hockey team performed at the Games appeared to also have an influence on[…]

Tweet, Tweet! The 5 Most Influential Twitterers on #2011CanadaGames

The top five most influential Twitterers (Twitter users) who are tweeting about the Canada Games using the #2011 CanadaGames hashtag are as follows: Rank         Twitterer 1                    bell_aliant 2                    novascotialife 3                    teamnovascotia 4                    redringette 5                    halifaxtweeters This list shows the most influential Twitter users, rather than most followed,[…]

From Sea to Sea: Top 5 Most Cited Provinces Appearing in Tweets at #2011CanadaGames

The Canadian national motto – “A mari usque ad mare”, translates as “From sea to sea” is vividly being brought to life during this year Canada Winter Games here in Halifax, Nova Scotia. The games are expected to bring together approximately 2,700 young athletes from every province and territory in Canada to compete for medals,[…]

Canada Games: Pre-Launch Analysis of the Twitterverse #2011canadagames

Tweeters are coming out in force this winter to tweet about the 2011 Canada Winter Games being held in Halifax, Nova Scotia. The Social Media Lab has been following the #2011canadagames hashtag since Jan 20th to analyze what people are saying about this event in the twitterverse and to gauge the sentiments of all of[…]