Social Media Lab
  • About the lab

    The Social Media Lab is a multi- and interdisciplinary research laboratory at the Ted Rogers School of Management at Ryerson University in Toronto, Canada. The lab studies how social media is changing the ways in which people communicate, disseminate information, conduct business and form communities, and how these changes impact the social, economic and political structures of modern society.

  • Expertise

    Our expertise lies in studying online communities and social networks and developing new tools and methods for analyzing and visualizing social media data. The broad aim of our various research initiatives is to provide decision makers with additional knowledge and insights into the behaviors and relationships of online network members, and to understand how these interpersonal connections influence our personal choices and actions.

Our focus

Research


Teaching


Training


Service


Latest Posts

Come Work with Us! Postdoctoral Associate in Social Media Analytics

Come Work with Us! Postdoctoral Associate in Social Media Analytics

The Social Media Lab at Ryerson University in Toronto, Canada is seeking a highly motivated and creative postdoctoral candidate to engage in innovative research in social media and learning analytics, including analyses related to studying formal and informal learning that occurs in social media and MOOCs (Massive Open Online Courses). The broad goal of the position…

Read more »
Social Media Lab @SMLabTO Speaker Series: #Hashtagging Hate: Using Twitter to Track Racist Tweets in Canada

Social Media Lab @SMLabTO Speaker Series: #Hashtagging Hate: Using Twitter to Track Racist Tweets in Canada

Please join us on Friday, September 9th, 2016 at 3 pm at the Ryerson Social Media Lab for at talk titled "#Hashtagging Hate: Using Twitter to Track Racist Tweets in Canada" by Irfan Chaudhry. Powered by Eventbrite

Read more »
Social Media Lab @SMLabTO Speaker Series: The MIT Deliberatorium Project w/ @markklein1960

Social Media Lab @SMLabTO Speaker Series: The MIT Deliberatorium Project w/ @markklein1960

Please join us on Friday, August 12, 2016 at 3 pm at the Ryerson Social Media Lab for a talk about "The MIT Deliberatorium Project" by Dr. Mark Klein, Principal Research Scientist at the MIT Center for Collective Intelligence Powered by Eventbrite

Read more »
Charge of The Facebook Cavalry

Charge of The Facebook Cavalry

Note: This blog post is part of a series entitled Facestumping – Presidential Campaigning on Facebook.  The other posts in this series are “Thanks Be From Trump? Facestumping – Presidential Campaigning on Facebook (Part 1)“, “We, The Bernie Revolutionaries: Facestumping – Presidential Campaigning on Facebook (Part 2)" and  "A Flash of Clinton: #Facestumping -Presidential…

Read more »
Social Platforms to Support Interactions in Service Systems w/ @prof_lyons Fri. Apr. 15, 2016 3 pm @SMLabTO

Social Platforms to Support Interactions in Service Systems w/ @prof_lyons Fri. Apr. 15, 2016 3 pm @SMLabTO

Please join us on Friday, April 15, 2016 at 3 pm at the Ryerson Social Media Lab for a talk by Dr. Kelly Lyons, Associate Professor in the Faculty of Information at the University of Toronto. Details: Event: Social Media Lab Speaker Series: "Social Platforms to Support Interactions in Service Systems" Date: Friday, April 15, 2016 Time: 3:00-4:00 pm…

Read more »

Directions

We are located at 10 Dundas St East, Toronto, Canada. When you enter 10 Dundas, look for the elevator bank (marked as Office Tower) next to the Starbucks Coffee on the 1st floor. Take the elevator to the 10th floor, our office suite #1002 will be on the right.