Social Media Lab
"Making Sense of a Network World"
The Social Media Lab is an internationally recognized multi- and interdisciplinary research laboratory at the Ted Rogers School of Management at Ryerson University in Toronto, Canada. The lab studies how social media is changing the ways in which people communicate and disseminate information and how these changes impact the social, economic and political structures of modern society.
Our expertise lies in studying online communities and social networks and developing new tools and methods for analyzing and visualizing social media data. The broad aim of our various research initiatives is to provide decision makers with additional knowledge and insights into the behaviors and relationships of online network members, and to understand how these interpersonal connections influence our personal choices and actions.
Do You Need Help Capturing and Analyzing Social Media Data and You Don't Want to Learn to Program or Deal with APIs? Give Netyltic a Try!
- Netlytic is a social media analytics platform designed for social researchers, data journalists, and marketers. It allows you to automatically Capture, Import, Export, Share, Analyze and Visualize social media data from: Twitter, Facebook, Instagram, Youtube, Cloud Storage, Text file and RSS feed. Netlytic contains an easy to use text analyzer and a powerful interactive network analysis and visualization tool powered by social network analysis metrics. With Netlytic, you can dive immediately into your social media data to examine contents and opinions in online conversations and quickly identify key influencers and connections between them. It is also an ideal tool for introducing data analytics and data science to your students.
#Ethics in 140 Characters: The Use of Twitter to Talk About Doing the Right Thing – A #SocialMedia Lab Guest Talk
Please join us at the Ryerson Social Media Lab’s seminar on March 27 at 2:15 for a guest talk by Dr. Chris MacDonald and Dr. Chris Gibbs (Ted Rogers School of Management, Ryerson University) on “The Use of Twitter to Talk About Doing the Right Thing.” This talk is part of the Social Media Lab[…]
Media Multiplexity in Connectivist MOOCs: Examining the Role of Social Media in Collaborative Learning #LAK15
View image | gettyimages.com Can social media usage enhance collaborative learning? That is one of the questions that Dr. Anatoliy Gruzd (@gruzd) of Ryerson University Ted Rogers School of Management and Professor Caroline Haythornwaite (@hthwaite) of the University of British Columbia are setting out to answer. With the help of collaborators Rafa Absar (@rafaabsar) at[…]
Join us on Friday, March 13, at 2:15 at Ted Rogers School of Management for a talk on “Information Wars and Online Activism During the 2013/2014 Crisis in Ukraine” by Dr. Antoliy Gruzd, Director of the Ryerson Social media Lab. The talk is based on a paper soon to be published in the journal Policy and Internet by John Wiley &[…]
A Visual Roadmap to Social Media Success: An Analysis of the 2015 ‘#BellLetsTalk’ Initiative on Twitter
The Social Media Lab is excited to announce our collaboration with Drs. Alla Kushniryk & Amy Thurlow and their team at the Mount Saint Vincent University on their new project entitled “A visual roadmap to success: An analysis of the two-way communication in the social media space” funded by the Communications + Public Relations Foundation. This project[…]
Guest Talk: Strategic opinion leaders: A “just-in-time” approach to a politically informed citizenry
Join us on Friday, February 27, at 2:15 for the guest talk by Elizabeth Dubois (University of Oxford’s Internet Institute) on political opinion leaders on social media. The talk is hosted by the Social Media Lab at Ted Rogers School of Management, Ryerson University. See details below. Title: Strategic opinion leaders: A “just-in-time” approach[…]
Join Us For a Discussion About Doing Research with Social Media Data Next Wednesday 02/11 in #Toronto
If you are in Toronto next Wednesday February 11th, join Dr. Anatoliy Gruzd, Director of Ryerson University Social Media Lab for a stimulating talk and discussion about doing research with social media data. The talk “Data Stewardship & Ethical Considerations” is part of the KMDI Speaker Series organized by Professor Mark Chignell, Director of the Knowledge Media Design Institute at[…]